In 1955, Rainbow was launched as one of the first multinational brands in the Arab region, offering a new range of packaged dairy products that were convenient, long-lasting, tasty and nutritious. Rainbow evaporated milk products were sold in the tin packaging format for easy storage and transportation over long distances across the remote Bedouin settlements.
Rainbow’s biggest markets in the Middle East, today, include Saudi Arabia, UAE, Oman, Qatar, Kuwait and Bahrain. Rainbow Milk is produced at FrieslandCampina’s plant in Jeddah, Saudi Arabia and exported across the Middle East. The plant started operation in 1975 as Jamjoom Foremost Dairy Ltd, producing long life milk, flavoured milk, yoghurt and fresh cream.
for more information: https://www.rainbowmilk.com/